Results for digital subscriptions of AS Ekspress Grupp in Q1 2021

The number of digital subscriptions of the largest Baltic media group, AS Ekspress Grupp increased by 16% across all Baltic States in the 1 stquarter of 2021 (74%year-over-year) and totalled 94 639 at the end of March.The number of digital subscriptions of AS Ekspress Meedia that publishes the news portal Delfi, newspapers Eesti Päevaleht, Maaleht, Eesti Ekspress and several popular magazines increased by 19% in the 1 stquarter and 65% year-over-year, totalling 59 183.The number...

Tallinn, 12/04/2021 (informazione.news - comunicati stampa - editoria e media)

The Chairman of the Management Board of Ekspress Grupp Mari-Liis Rüütsalu:

“The year 2021 is off to a good start in the market of digital subscriptions. Readers' interest in high-quality content has increased, as evidenced by the increasing number of digital subscriptions.

We have stayed ahead of our competitors while competition in digital subscriptions becomes more active. In the Baltics, Delfi holds a leadership position with its bundle package that provides access to a great number of media outlets run by Ekspress Meedia in Estonia.

The decline in the number of subscriptions in Latvia in the 1 quarter is attributable to the restructuring of customer accounts under which the customers who previously had two different subscriptions were moved to a more extensive subscription bundle of Delfi + that includes several products.

The number of digital subscriptions in Lithuania increased by 50% as compared to the previous quarter and Lithuania continues to be a market showing faster growth.

Ekspress Grupp has set the growth of digital subscriptions as one of its most important goals, as it provides the Group's media outlets with a differentiated and increasingly stronger digital revenue base.”

Detailed overview of digital subscriptions

Signe Kukin
CFO of the Group
AS Ekspress Grupp
Telephone: +372 669 8381
E-mail address: signe.kukin@egrupp.ee