Skipping Work, Shelling Out Big Bucks, Stalking Talent and More: Fan Experience Index™ Shows Just How Obsessed Americans Have Become with Live Events

LOS ANGELES, Oct. 23, 2019 /PRNewswire/ -- Even as new forms of digital entertainment compete for audiences' attention, attending live events continues to be the pinnacle experience for most Americans. This year, nearly every American (99 percent) will attend at least one live, shared, or experiential event, and over half (52 percent) will attend up to 10 such events, including concerts, festivals, sports, theater performances and more. LOS ANGELES,Oct. 23, 2019/PRNewswire/ -- Even as...

LOS ANGELES, Oct. 23, 2019 /PRNewswire/ -- Even as new forms of digital entertainment compete for audiences' attention, attending live events continues to be the pinnacle experience for most Americans. This year, nearly every American (99 percent) will attend at least one live, shared, or experiential event, and over half (52 percent) will attend up to 10 such events, including concerts, festivals, sports, theater performances and more.

That's according to the Fan Experience Index™, a study commissioned by FanDragon Technologies, the leading innovator in blockchain-powered SaaS ticket delivery solutions, The Fan Experience Index™ surveyed 1,200 U.S. adults (age 18+) to better understand how event costs, engagement and ticketing processes impact the overall audience experience.

Overall, the report shows that Americans love attending live events and see them as a crucial part of their social life. In fact, they are more willing to spend money on attending a live event versus jet setting on a vacation (74 percent), have taken time off from work or lied about being sick to attend or "recover" from a live event (67 percent), and use live events to hook up or make new connections (46 percent). Additionally, the report uncovers how far fans will go to "cheat the system" to stay connected to live events, and exposes consumers' fears of ticketing fraud and demand for greater government regulation.

"The Fan Experience Index packed a bunch of surprises.  Yes, the magic of live events is real.  But it's a delicate balance of many elements -- talent, venues, technology and fans -- all coming together for a memorable experience.  If any element is out of balance, the magic can be lost -- replaced with disappointment and lost revenue," said FanDragon Technologies' founding CEO Robert Weiss. "The Index discovered that while audiences are dedicated to live events -- venues, teams and artists must reimagine how they engage with fans. To encourage greater loyalty, they must protect fans from a host of issues negatively impacting their experience."

Beyond the social importance of live events, the report revealed:

"The ticketing ecosystem is clearly in need of fixing.  Fans are demanding a government solution to fix the problems, but I feel very strongly that technology is a huge part of the solution.  FanDragon is looking forward to drilling down even deeper on these critical issues in future Fan Experience Index studies," said FanDragon Technologies' founding CEO Robert Weiss.

For more information on the Fan Experience Index™, please visit: www.FanExperienceIndex.com

About FanDragon Technologies
Your Tickets, Your Rules, Our Tools. FanDragon Technologies is reimagining the global ticket distribution business with a revolutionary SaaS platform that brings control and transparency back to ticket rightsholders. Leveraging open blockchain technology, FanDragon Technologies' unique mobile ticket delivery system relieves the most frustrating and costly burdens faced by venues, promoters, musicians, sports teams, and most importantly — the fans. With offices in Los Angeles, New York and London, FanDragon Technologies is led by industry experts with decades of first-hand experience in global-scale ticketing. For more information, visit FanDragon.com.

Press Contact
Lori Niquette, FanDragon Technologies, Inc.
[email protected]

 

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