Hard Seltzer Market Size Worth $49.4 Billion By 2028: Grand View Research, Inc.

Key Insights & Findings from the report: Key Insights & Findings from the report: Read 75 page market research report, " Hard Seltzer Market Size, Share & Trends Analysis Report ByABV Content(1.0% to 4.9%, 5.0% to 6.9%), By Distribution Channel (Off-trade, On-trade), By Region ( North America,Europe, ROW), And Segment Forecasts, 2021 - 2028 ", by Grand View Research For instance, inMarch 2021Stewarts Enterprises launched Stewart's Spiked Seltzer, a line of...
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Key Insights & Findings from the report:

Read 75 page market research report, "Hard Seltzer Market Size, Share & Trends Analysis Report By ABV Content (1.0% to 4.9%, 5.0% to 6.9%), By Distribution Channel (Off-trade, On-trade), By Region (North America, Europe, ROW), And Segment Forecasts, 2021 - 2028", by Grand View Research

For instance, in March 2021 Stewarts Enterprises launched Stewart's Spiked Seltzer, a line of low-calorie hard seltzers in three flavors: Root Beer, Orange Cream, and Black Cherry, to expand in the northeast U.S. Hard seltzer with 5.0% to 6.9% ABV content held the largest segment share in 2020 and is expected to maintain dominance over the forecast period. The high consumption and wide availability of hard seltzer of this category, especially in the North American region, are driving the growth of this segment.

The off-trade segment contributed a majority of the share to become a larger division in the global revenue in 2020. The increasing availability of such products at Walmart, Target, Costco, and Tesco among others has helped in driving the sale of hard seltzer through the off-trade channel. Further, the closure of the on-trade channel due to the outbreak of COVID-19 has also boosted sales through the off-trade channel.

The market is consolidated in the U.S. with a major share occupied by Mark Anthony Brands International and The Boston Beer Company. However, it is fragmented in other regions/countries owing to the presence of a large number of players including Mark Anthony Brands International, Anheuser-Busch InBev, The Coca Cola Company, Diageo plc, Heineken N.V., and Constellation Brands, Inc. among others.

Grand View Research has segmented the global hard seltzer market on the basis of ABV content, distribution channel, and region:

List of Key Players of Hard Seltzer Market

Hard Seltzer Market Size Worth $49.4 Billion By 2028: Grand View Research, Inc.

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About Grand View Research

Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.

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