Sport

Raising the Bar for Wearable Fitness

Running is one of the most popular activities tracked by motion sensors in watches. They are used to keep track of the distance and speed covered by a runner, complemented by some with heart rate data to show calorie burn and effort level. Running is one of the most popular activities tracked by motion sensors in watches. They are used to keep track of the distance and speed covered by a runner, complemented by some with heart rate data to show calorie burn and effort level. Whilst these...
PR Newswire
16/05/2022

STATS PERFORM ENTERS PARTNERSHIP AGREEMENT WITH ATMOSPHERE

Atmosphere Sports brings sports fans the latest breaking news, stories, live scores, highlights, and betting lines, as well as the conversations and content on social media that dominates the daily sports news cycle. Designed to serve as both a business's primary entertainment and the ideal second screen experience, the channel can play alongside a broadcast, allowing viewers to focus on the game instead of checking their phones for breaking news, insights and data. Stats Perform will provide…
PR Newswire
12/05/2022

KNIGHT RIDERS ACQUIRES ABU DHABI FRANCHISE IN THE NEW T20 LEAGUE IN UAE

This investment by the Knight Riders Group, which is led by Bollywood superstar, Shah Rukh Khan, along with Juhi Chawla & her husband Jay Mehta, will establish their 4th T20 franchise around the world in IPL, CPL, MLC and now in UAE's T20 league. This investment by the Knight Riders Group, which is led by Bollywood superstar, Shah Rukh Khan, along withJuhi Chawla& her husbandJay Mehta, will establish their 4 th T20 franchise around the world in IPL, CPL, MLC and now in UAE's T20…
PR Newswire
12/05/2022

BT GROUP AND WARNER BROS. DISCOVERY AGREE TO FORM NEW PREMIUM SPORTS JOINT…

Those customers who access BT Sport through BT directly, and the majority of BT TV customers, are set to receive discovery+, the non-fiction entertainment streaming service which is home to Eurosport's live and on-demand streaming offer in the UK & Ireland, as part of existing subscriptions. Those customers who access BT Sport through BT directly, and the majority of BT TV customers, are set to receive discovery+, the non-fiction entertainment streaming service which is home to…
PR Newswire
12/05/2022

Heineken Unites Football Fans in Africa with the UEFA Champions League Trophy…

Every year, Heineken hosts exceptional match viewing experiences and activations for millions of football fans and beer lovers inAfricato inspire a new generation of football fans and build appreciation for UCL and the beer brand. This year, the experience signalled a return to normalcy after the two-year period of the Covid-19 pandemic. Africarepresents one of the largest fan base for European football and especially the UEFA Champions league. It is against this backdrop that...
PR Newswire
11/05/2022

Stadium Seating Market to Reach $1.57Bn, Globally, by 2030 at 4.4% CAGR: Allied…

Prime determinants of growth Prime determinants of growth Increase in interest of people toward sports and games, growing popularity of spending the day into recreational activities or events, and rise in the number of stadiumsdrives the growth of the global stadium seating market. However, volatile raw material priceshinder the market growth. On the other hand, breakthroughs in stadium seating technology present new opportunities in the coming years. Covid-19 Scenario Request...
PR Newswire
10/05/2022

Sports Protective Gear Market worth $7.1 billion by 2027 - Exclusive Report by…

Download PDF Brochure: https://www.marketsandmarkets.com/pdfdownloadNew.asp?id=69378562 Download PDF Brochure: https://www.marketsandmarkets.com/pdfdownloadNew.asp?id=69378562 Browse in-depth TOC on "Sports Protective Gear Market" 180 – Tables 49 – Figures 212 – Pages View Detailed Table of Content Here: https://www.marketsandmarkets.com/Market-Reports/sports-protective-gear-market-69378562.html By type, helmets segment is estimated to be the fastest-growing...
PR Newswire
09/05/2022

Adani Group bats in UAE's T20 League

~UAE'S T20 League is Emirates Cricket Board's sanctioned, flagship professional T20 League~ ~UAE'S T20 League is Emirates Cricket Board's sanctioned, flagship professional T20 League~ DUBAI, UAE, May 9, 2022 /PRNewswire/ -- Adani Sportsline, a part of the diversified Adani Group, has made a landmark foray into franchise cricket by acquiring the rights to own and operate a franchise in UAE's flagship T20 league. Licensed by Emirates Cricket Board, the UAE T20 League is an annual...
PR Newswire
09/05/2022

Hisense Celebrates Mother's Day, Making Every Moment Incredible through…

As an enterprise with global social responsibility, Hisense has been paying great attention to women's development. Since sponsoring UEFA Women's EURO 2022TM, Hisense has been committed to encouraging female athletes and women sports development, inspiring all females to pursue their dreams. Over and above that, Hisense strives to create better viewing and living experiences for all females and their families, enabling females a chance to have a better lifestyle, moreover, enjoy sports anytime…
PR Newswire
08/05/2022

OANDA named as the Official Marketing Partner of the New York Red Bulls

The OANDA logo will appear on the right sleeve of the jersey and be included on select club apparel. Authentic club jerseys will be available for purchase at select retail locations. The sleeve patch will also be included in the EA Sports FIFA video game series. In addition to the New York Red Bulls assets, the partnership expands into the broader world of Red Bull, including experiential and branding assets at select Red Bull events and media properties. "We are thrilled to...
PR Newswire
06/05/2022

ATP & Pepperstone Announce Global Partnership and Launch of The Live Rankings

The partnership kicks off today with the launch of a brand-new product — the Pepperstone ATP Live Rankings — a dynamic new feature enabling fans, players and media to track the real-time rankings and impact of match results day-to-day The partnership launches ahead of the 50th anniversary of the rankings in 2023. The partnership kicks off today with the launch of a brand-new product — the Pepperstone ATP Live Rankings — a dynamic new feature enabling fans, players and media to track the...
PR Newswire
05/05/2022

MotoGP™ strengthens exclusive strategic collaboration with Tata Communications

With its world-leading, digital-first suite of media offerings, Tata Communications empowers the world's premier motorcycle racing series to deliver an innovative and transformed viewing experience to its fans worldwide. Tata Communications media edge services will allow MotoGP™ to continue to ensure excellent video quality, coupled with tremendous speed, delivering the race live from the track to the viewers' screens in just a few tenths of a second. With its world-leading, digital-first…
PR Newswire
04/05/2022

Monster Energy Named as Official Energy Drink Sponsor of the 2022 Lucas Oil AMA…

"It's fitting, given Monster Energy's massive commitment to motocross racing that we continue our great relationship with the sport as the presenting sponsor of this year's Lucas Oil AMA Pro Motocross Championship." said Dan McHugh, Chief Marketing Officer for Monster Energy. "Monster Energy's absolute and unwavering commitment to the sport of motocross was established in 2002, and we've partnered with not only all of the premier race series over the years, but with countless…
PR Newswire
03/05/2022

Why Social Sustainability is Vital to the Future of Grassroots Sports

"Lockdowns were a challenge for many, but they also brought teams and players together, with a sense of camaraderie like never before," said Trine Falnes, CEO at Spond. "Our users told us how Spond allowed them to stay connected and keep active, and the team here at Spond were thrilled to support our loyal coaches, players and supporters over the past two years, keeping them in touch and helping them keep going. "Lockdowns were a challenge for many, but they also brought…
PR Newswire
03/05/2022

GMG and SUTL complete deal for Nike stores in Singapore and Malaysia

GMG's Deputy Chairman and CEO, Mohammad A. Baker, commented: "The acquisition of SUTL's Nike stores marks another important milestone in our growth journey. This is not simply another acquisition of retail stores, but also an opportunity to solidify our position in Asia, enabling us to further cement our long-standing partnership with Nike and expand our footprint in Asia." GMG's Deputy Chairman and CEO,Mohammad A. Baker, commented: "The acquisition of SUTL's Nike stores marks…
PR Newswire
27/04/2022

Bitget KCGI 2022: The Throne's Calling to kick off on May 9

KCGI first debuted in late 2021, and attracted close to 10,000 participants when it was first introduced to Bitget users. KCGI consists of two competing formats - Team Battle and Individual Competition. Users with at least 300 USDT in their futures account at the time of application will be eligible to participate in this year's KCGI. KCGI first debuted in late 2021, and attracted close to 10,000 participants when it was first introduced to Bitget users. KCGI consists of two competing formats…
PR Newswire
26/04/2022

CFI Welcomes "Pep" Guardiola as Global Brand Ambassador

Guardiola's name has been part of the football world for more than three decades. His long list of achievements includes winning LaLiga six times as a player and three as a coach with Barcelona; the Bundesliga three times as coach of Bayern Munich; the Premier League three times with Manchester City and Champions League once as a player and twice as a coach with Barcelona. Guardiola and CFI are synonymous as he fully embodies the CFI brand and its values. Guardiola's name has been part of the...
PR Newswire
26/04/2022

INTERNATIONAL CHEER UNION (ICU) JUNIOR WORLD AND WORLD CHEERLEADING…

"We are thrilled to be back safely hosting this event in person where we can recognize and reward these athletes for their hard work, dedication and contribution to their sport and to their countries," said Jeff Webb, President of the International Cheer Union. "The return of this championship represents an important opportunity to continue working to evolve cheerleading on a global scale." "We are thrilled to be back safely hosting this event in person where we can…
PR Newswire
25/04/2022

Germany's Independent Battery Electric Vehicle Manufacturer, Next.e.GO Mobile…

Neymar Jr. will unveil the company's 2022 line up – named e.wave X - on May 05th at an exclusive event in Berlin, Germany. Neymar Jr. will unveil the company's 2022 line up – named e.wave X - onMay 05that an exclusive event inBerlin, Germany. "I'm very happy to be able to start this partnership with e.GO Mobile, supporting their global strive for sustainable electromobility. e.GO Mobile is a very innovative brand, building electric cars that aren't only unique and fun to drive, but...
PR Newswire
25/04/2022

Lucky Block releases exclusive interview with Dillian Whyte

Jewitt is available for interview on how Lucky Block is getting into the fight game and the increasingly high-profile role that crypto is playing in sports sponsorships. Jewitt is available for interview on how Lucky Block is getting into the fight game and the increasingly high-profile role that crypto is playing in sports sponsorships. Lucky Block has sponsored two other boxers so far and is in talks with more. Florian Markuis signed and next week we are announcing a WBC world...
PR Newswire
22/04/2022

Roland-Garros and OPPO Proudly Announce Their Extended Premium Partnership For…

This collaboration between the Parisian Grand Slam and OPPO is centred around innovation and technology. Roland-Garros and OPPO share the same values and aim to constantly reinvent themselves in order to offer an optimal user experience. OPPO recently launched a new brand proposition, "Inspiration Ahead," which affirms this ambition and ties in with the Roland-Garros tournament's new signature, "Move the lines, with style." "Inspiration Ahead means showing confidence…
PR Newswire
22/04/2022

Global Esports Federation welcomes IMG as Strategic Partner

IMG will utilize its expertise and global reach to further accelerate the rapid global expansion of the GEF's esports events portfolio, through the staging of live content, brand creation, event management, marketing, media distribution, and partnership rights management. IMG will utilize its expertise and global reach to further accelerate the rapid global expansion of the GEF's esports events portfolio, through the staging of live content, brand creation, event management, marketing, media...
PR Newswire
21/04/2022

Taiga Makes European Debut of Electric Snowmobiles at SkiStar in Sweden

"Sweden continues to be a global pioneer in electrification and sustainable solutions. It's only a natural decision for us to debut our Nomad snowmobile in Europe at SkiStar in Sälen," said Taiga CEOSam Bruneau. "We're excited for the SkiStar team to experience these two revolutionary machines, while also bolstering our mission in providing an electric snowmobile that does not compromise on performance, while also preserving the environment." " Swedencontinues to be a…
PR Newswire
20/04/2022

American Wave Machines Announces License Partner PerfectSwell® Japan

"Our goal is to contribute to the deep and vibrant surf culture in Japan and build the PerfectSwell® brand," said Keiichi Hayashi, CEO of PSJ. "We look forward to partnering with developers to bring together surf culture and contemporary architecture while capturing the essence of unique locations. PerfectSwell venues will provide both a premier surfing event and entertainment platform with broad appeal." "Our goal is to contribute to the deep and vibrant surf culture…
PR Newswire
19/04/2022
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